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In 2014 we released our first groundbreaking Future of Dating study in partnership with Imperial College Business School.
The report is based on extensive literature reviews, detailed analysis and extrapolation of historic data and interviews with industry experts.
From counting your steps on your smart watch to turning the heating on before you get home through the app on your phone, smart tech is already beginning to transform the way we live our lives.
But, as technology starts to take an even greater hold over us all, just how will it change our dating lives?
This study builds on last year’s report, which mapped the possibilities that the technology of tomorrow could bring in terms of connecting with others and leveraging the advancements in artificial intelligence.
Ultimately, the wealth of data delivered by the ‘Internet of Things’ will mean we have much more data on our daily behaviour, and this information will be far more objective than the common methods of personality self-assessment we have today, removing subconscious bias.
It has been compiled by MSc Management students from extensive literature reviews, detailed analysis and extrapolation of more than 100 years of data.